Communication: Principles for a Lifetime (6th Edition)

Specifications

Book Description

Communication: Principles for a Lifetime 6th edition (PDF) was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the textbook around five key principles of communication; authors Steven Beebe; Susan Beebe; and Diana Ivy help college students to see the interplay among communication concepts; skills; and contexts. The 6th edition retains this successful 5-principles framework; and adds updated content and a new learning architecture that better helps college students build; and use; strong communication skills — in the course and beyond.

Also available with MyCommunicationLab^® (sold separately)
MyCommunicationLab for the Introduction to Communication course extends learning online; engaging college students and improving results. Media resources with assignments bring concepts to life; and offer students opportunities to practice applying what they’ve learned. And MediaShare offers an easy; mobile way for students and instructors to interact and engage with speeches; visual aids; group projects; and other files. Please note: this version of MyCommunicationLab does not include an eTextbook.

Communication: Principles for a Lifetime; Sixth Edition is also available via REVEL™ (sold separately); an immersive learning experience designed for the way today’s college students think; read; and learn.