Specifications
book-author | John Gamble, Arthur Thompson Jr., Margaret Peteraf |
---|---|
publisher | McGraw Hill; 4th edition |
file-type | |
pages | 496 pages |
language | English |
asin | B00HZ3BEYQ |
isbn10 | 78112893 |
isbn13 | 9780078112898 |
Book Description
The fourth edition of Essentials of Strategic Management: The Quest for Competitive Advantage (PDF) provides a treatment of strategic management principles and analytic approaches that is conceptually sound. It includes timely examples, discussions that get right to the point, and an amazing writing style that piques the interest of college students. The Essentials of Strategic Management, 4th Edition is very much in line with the most cutting-edge management theory and practice, as well as the most cutting-edge academic thought. Both the incisive insight of academic thought and the practicality of real-world strategic management are mirrored in the chapter's content, which continues to be well-balanced and thoroughly mainstream. The textbook provides the conceptual groundwork for an instructional strategy that makes use of a corporate strategy simulation.
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PLEASE NOTE That the PDF version of the eBook is all that is included in this deal. This purchase does not come with any additional access codes of any kind.
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