Foundations of Business (7th Edition)

Specifications

Book Description

“Foundations of Business,” now in its seventh edition and authored by William M. Pride, Robert J. Hughes, and Jack R. Kapoor, is not just a textbook; it's a guide to building a solid foundation for a better life. In this comprehensive resource, the authors emphasize that success is not solely measured by your course grade but by how the knowledge within these pages can help you thrive in various aspects of life.

This latest edition of the book is designed to address the specific challenges that businesses and individuals are facing, especially in the aftermath of the global pandemic. The content has been updated to reflect the ever-changing business landscape, providing real-world examples and compelling new cases to illustrate how you can become a more informed and successful individual in today's dynamic world.

“Foundations of Business” covers a wide range of topics, offering a holistic view of the business world. You'll explore critical subjects including the economy, business ownership, management, human resources, marketing, social media, e-commerce, management information systems, accounting, and finance. This comprehensive coverage ensures that you're well-prepared to navigate the complexities of modern business.

Furthermore, the book delves into important societal and ethical considerations. You'll gain insights into how cultural diversity, ethics, social responsibility, small business and entrepreneurship, and environmental concerns impact both the nation's economy and you as an individual consumer. This broad perspective allows you to not only understand business concepts but also appreciate their significance in the larger context of society and the world.

To enhance your learning experience, the book is accompanied by digital resources like MindTap and Infuse, which provide additional support and interactive tools to reinforce your understanding of the material.

In summary, “Foundations of Business” is more than just a textbook; it's a guide to personal and professional success. With its focus on real-world challenges, practical examples, and comprehensive coverage of business topics, this seventh edition equips you with the knowledge and skills to become a better employee, an informed consumer, and a successful business owner in an ever-evolving business landscape.