Specifications
book-author | Gregory Dess (Author) ; Gerry McNamara (Author) ; Alan Eisner (Author) ; Seung-Hyun Lee (Author) |
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file-type | |
isbn10 | 1260706621 |
isbn13 | 9781260706628 |
language | English |
publisher | McGraw Hill |
Book Description
“Strategic Management: Creating Competitive Advantages, 10th Edition” by Gregory Dess, Gerry McNamara, Alan Eisner, and Seung-Hyun Lee is likely to be a comprehensive textbook that delves into the complexities of strategic management. Here's a general description based on the typical content and approach found in strategic management textbooks:
Competitive Advantage Framework: The book is likely to explore the concept of competitive advantage, emphasizing how organizations can develop and sustain a competitive edge in their respective industries. This may involve discussions on different sources of advantage, such as cost leadership, differentiation, innovation, and strategic alliances.
Strategic Analysis: Expect coverage of strategic analysis tools and frameworks to assess the internal and external environments of organizations. This could include SWOT analysis, PESTEL analysis, industry analysis, and the assessment of organizational capabilities.
Strategy Formulation: The textbook is likely to guide readers through the process of formulating effective business strategies. This involves making choices about the direction of the organization, resource allocation, and the identification of strategic initiatives.
Implementation and Execution: Effective strategy implementation is crucial for success. The book may cover topics related to aligning organizational structures, processes, and systems with the chosen strategy, as well as overcoming implementation challenges.
Global Strategy: Given the global nature of business, the book may address strategic management in an international context. This could include discussions on entering new markets, managing global operations, and dealing with cross-cultural challenges.
Technology and Innovation: The role of technology and innovation in shaping strategic decisions and maintaining competitiveness is likely to be discussed. This may encompass digital strategy, leveraging technology for competitive advantage, and managing innovation processes.
Case Studies: The inclusion of case studies is common in strategic management textbooks. These real-world examples allow students to apply theoretical concepts to practical business situations and gain a deeper understanding of strategic decision-making.
Ethics and Social Responsibility: The book may explore the ethical dimensions of strategic management and the responsibilities of organizations towards society. This could include discussions on corporate social responsibility and ethical decision-making in strategic contexts.
Updates and Relevance: The 10th edition is likely to incorporate updates reflecting changes in the business environment, industries, and global markets to ensure its relevance to current strategic management practices.
Always refer to the specific edition of the book for the most accurate and detailed information. If available, check the book's official website or reliable book retailers for the latest updates and reviews.
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