Specifications
book-author | John M. Lannon ; Laura J. Gurak |
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file-type | |
isbn10 | 0135203228 |
isbn13 | 978-0135203224 |
language | English |
publisher | Pearson |
Book Description
“Technical Communication (15th Edition)” by John M. Lannon and Laura J. Gurak is a comprehensive and essential resource for anyone seeking to excel in the field of technical communication. With its long-standing reputation as a trusted guide, this book offers valuable insights, practical guidance, and up-to-date information to help readers effectively communicate complex technical concepts.
This 15th edition reflects the authors' extensive knowledge and experience in the field, providing a thorough understanding of the principles and practices of technical communication. Whether you are a student, a professional, or someone simply interested in enhancing your communication skills, this book covers a wide range of topics to meet your needs.
Lannon and Gurak present a well-organized approach to technical communication, addressing various modes of communication, including written, oral, and visual. They delve into the intricacies of writing clear and concise technical documents, such as reports, proposals, manuals, and instructions. Additionally, the authors explore strategies for delivering effective presentations and incorporating visuals to enhance understanding and engagement.
One of the key strengths of this book lies in its emphasis on audience analysis and adaptation. Lannon and Gurak recognize that effective technical communication requires a deep understanding of the intended readers or users. They guide readers through the process of identifying audience needs, tailoring the message accordingly, and employing appropriate styles and tones to achieve maximum impact.
Furthermore, “Technical Communication” acknowledges the role of technology in modern communication practices. The authors discuss the impact of digital tools, social media, and online platforms on technical communication, offering insights into navigating these ever-evolving landscapes.
Throughout the book, Lannon and Gurak incorporate real-world examples, case studies, and exercises to reinforce concepts and encourage active learning. They also highlight ethical considerations in technical communication, stressing the importance of integrity, accuracy, and inclusivity.
With its comprehensive coverage, user-friendly approach, and practical advice, “Technical Communication (15th Edition)” equips readers with the knowledge and skills needed to excel in the dynamic field of technical communication. Whether you are a student, a professional, or an aspiring communicator, this book serves as an invaluable guide on your journey to becoming an effective and successful technical communicator.
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